In your experience, if deployed correctly, which of these architectural levers has the highest potential impact on driving campaign results? (poll 10577667)

In your experience, if deployed correctly, which of these architectural levers has the highest potential impact on driving campaign results?

Multi-Step Campaign Design

Personalization

Advanced Scoring and Triggering

Intent Data

Intelligent Step-to-Step Pivots

Intelligent Audience Provisioning

ABM-Supportive Design

Broader Lifestage Treatmet

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