What would qualify as a Zone 1 answer?
A. There's lots going on here - the company can't find financial backers and senior staff are jumping ship. You could explore community funding or some type of government assistance.
B. BtoB.com is probably struggling with company culture - even companies that aren't doing well financially can often hold on to good staff.
C. I'm a bit cold in here, can you turn off the air con?
D. Both A and B
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